Ad-tech 0 to ₹10Cr ARR: What Actually Breaks
Most Indian ad-tech startups die between ₹1Cr and ₹5Cr ARR. Not tech. Not market. Sales ops fail. This post maps the exact stage gates, team shapes, and channel switches that separate dead deals from ₹10Cr runners.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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