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Sector Thesis·4 min read·Week 26

Ad-tech Fundraising Anxiety: Why Margins Shrink Before Capital Arrives

Indian ad-tech founders chase growth metrics to attract capital. This obsession fractures unit economics and delays profitability. Breaking the anxiety loop requires resetting fundraising timelines and protecting core margins first.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#ad-tech#unit-economics#fundraising#india-startups

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Ad-tech Fundraising Anxiety: Why Margins Shrink Before Capital Arrives · Aletheia Insights