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Sector Thesis·4 min read·Week 24

What Ad-Tech Investors Actually Want to See

India's ad-tech market hit $37B in 2023. Investors evaluate pitches differently here. This breakdown shows what each slide must prove.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#ad-tech#pitch-deck#unit-economics#india-startups

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What Ad-Tech Investors Actually Want to See · Aletheia Insights