Why SaaS Beats Marketplaces in Indian Beauty
Indian beauty marketplace startups have stalled while SaaS plays gain traction. Marketplace unit economics collapse below ₹500 AOV. SaaS solutions for salons and brands compound at 40%+ annually.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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