Beauty & Personal Care: Moving Gross Margin in India
The Indian beauty market grows 12% annually but most brands operate at 35-40% gross margins. Three mechanical levers—procurement consolidation, direct-to-consumer shift, and SKU rationalization—can push margins to 55-60% within 18 months. Timing matters: India Stack tools now enable this.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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