Community Commerce in India: Pre-Code Validation Checklist
Community commerce assumes Indian consumers will transact within closed social groups. Before building, founders must validate five non-obvious assumptions about margin, trust, and retention. Most fail here, not in execution.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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