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Sector Thesis·4 min read·Week 4

Construction Tech B2B: Why Sales Cycles Still Run 18 Months

Construction tech adoption in India moves slower than SaaS because decision-makers are site-based, not office-based. Sales cycles stretch 18-24 months. Deal sizes stay small ($5K-$50K ARR) until you solve the cash-flow problem, not the software problem.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#construction-tech#b2b-sales-india#sales-cycles#sme-software

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Construction Tech B2B: Why Sales Cycles Still Run 18 Months · Aletheia Insights