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Sector Thesis·4 min read·Week 23

Why Creator Economy Cofounders Fight (And How to Win)

Creator economy startups in India face three structural cofounder conflicts: revenue split disagreements, content direction tensions, and platform dependency fear. These aren't personality clashes—they're predictable financial misalignments that kill 60% of partnerships before Series A.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#creator-economy#cofounder-dynamics#india-startups#revenue-models

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Why Creator Economy Cofounders Fight (And How to Win) · Aletheia Insights