Hiring Your First 10 in D2C Personal Finance
D2C personal finance startups in India need compliance and product talent equally. Your first hires determine whether you build trust or burn it. Equity structure and early culture mistakes cost 18-24 months in market speed.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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