Deep Tech in India: Why B2B Wins, B2C Burns Cash
Deep tech startups in India face a brutal choice: B2B requires patient capital and enterprise sales; B2C demands consumer trust that doesn't exist yet. The data is clear—B2B paths achieve unit economics in 18-24 months, B2C rarely does.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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