Why EV Companies Lose Customers (And How to Stop)
EV adoption in India faces a hidden churn problem: 23% of buyers regret purchases within 18 months, mostly due to service gaps and range anxiety. Customer success frameworks from SaaS can reduce this dramatically—if applied to hardware.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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