When Embedded Finance Founders Become Managers: What Breaks
Embedded finance founders in India face a sharp psychological shift when hiring their first manager. The skills that built traction—speed, pattern-matching, operator instinct—become liabilities at scale. Understanding this transition determines whether you scale or stall.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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