Why Embedded Finance Startups Fail: Team Conflict Red Flags
Embedded finance in India hit $2B TVL in 2023. Most failures aren't product failures—they're team implosions. Early warning signs appear in months 3-7, not year 2.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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