Event Tech in India: Community, Not Venture, Wins
Event tech in India grows fastest through hyperlocal communities, not app store optimization. WhatsApp groups, event organizer networks, and trusted intermediaries move 3–5x more volume than paid acquisition. The playbook works because India has 500M+ WhatsApp users but fragmented, price-sensitive event markets.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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