Event Tech in India: Why SaaS Wins Over Marketplaces
Marketplace event platforms struggle with thin margins and vendor lock-in in India. SaaS models create durable value by embedding into existing workflows. Data shows SaaS retention at 90%+ versus marketplace churn at 35%.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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