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Sector Thesis·4 min read·Week 21

Event Tech in India: Why Subscriptions Fail Below ₹50L Revenue

Event tech platforms in India show stark payment model divergence by customer revenue tier. Subscription works only for venues and franchises with ₹50L+ annual turnover. Everyone else defaults to per-transaction.

ByAmit Tyagi·Fitoor Capital
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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#event-tech#india-saas#subscription-vs-transaction#venue-operations

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Event Tech in India: Why Subscriptions Fail Below ₹50L Revenue · Aletheia Insights