Fashion Tech Unit Economics: The Three Levers That Matter
Fashion tech in India faces a margin trap: logistics eat 18-22% of GMV, returns destroy 8-12% more. Three specific levers—inventory velocity, return rate reduction, and last-mile pooling—can move gross margin 8-14 percentage points.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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