Fintech Product Launch in India: The Actual Playbook
Most fintech founders in India skip the basics and fail. This is the step-by-step playbook: beta cohorts, waitlist mechanics, pricing psychology, and community anchoring. Built on what actually works.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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