Why Food Tech Winners in India Build Through Communities First
Food tech in India is not a logistics problem—it's a trust problem. Winners are scaling through WhatsApp groups, local influencers, and hyper-local networks instead of national ad spend. Community-first beats algorithm-first in markets with 400M+ smartphone users but fractured digital behavior.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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