Why Southeast Asia, Not US, for Indian Food Tech
Indian food tech founders chase US markets too early. Southeast Asia offers 40% cheaper unit economics, similar payment infrastructure gaps, and proven demand. Timing matters: expand only after hitting ₹100 cr ARR with unit-level profitability.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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