How Gaming Found India Through WhatsApp Groups
India's gaming market hit $2.6B in 2023, growing 24% YoY. But the real engine isn't ads or IAP—it's hyperlocal communities built on WhatsApp, Discord, and regional influencers. The playbook: trust first, monetization later.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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