Genomics in India: Why Freemium Fails, Premium Sticks
Genomics startups in India are trapped in freemium economics that don't convert. Premium models—anchored to clinical outcomes and employer payroll—show 3-5x better unit economics. The data reveals why free DNA tests don't build sustainable businesses.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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