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Sector Thesis·4 min read·Week 25

Why HR Tech in India Chose B2B Over B2C

B2B HR tech in India works. B2C doesn't. The unit economics are inverted—B2B CAC stays under 12 months, B2C bleeds forever. This wasn't always obvious.

ByAmit Tyagi·Fitoor Capital
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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#B2BSaaS#unit-economics#IndiaHRTech#CACpayback

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Why HR Tech in India Chose B2B Over B2C · Aletheia Insights