K-12 Ed-Tech: The ₹0 to ₹10Cr ARR Journey in India
K-12 ed-tech in India follows a three-stage revenue curve with distinct breaking points. Most startups fail between ₹1Cr and ₹5Cr ARR due to channel shift and unit economics collapse. The winners move from parent-direct to school-direct, requiring different teams and margins.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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