Build vs Buy vs Partner: India Media Economics
India's media market grew 12% YoY to $28B in 2023. But fragmentation makes M&E plays harder than software. This framework tells you when to build, acquire, or partner—with real examples.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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