Why Indian mobility users won't pay subscriptions yet
Subscription mobility models are failing in India because income volatility and usage unpredictability don't align with fixed costs. Transaction-based pricing captures actual behavior—and will dominate for the next 3-5 years.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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