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Sector Thesis·4 min read·Week 21

Neo-banking SaaS: When Services Become Your Ceiling

Neo-banking SaaS in India faces a hidden trap: custom services revenue masks unit economics collapse. We examine why 80% of B2B fintech startups get stuck here, which services actually buy time, and when to walk away.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#neo-banking#SaaS#India-Stack#unit-economics

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Neo-banking SaaS: When Services Become Your Ceiling · Aletheia Insights