Pet Food D2C: Three Metrics Before Your First Check
Pet food D2C in India faces unit economics reality checks before fundraising. Only founders with proven repeat purchase rates, margin structures, and supply chain resilience should approach investors. The sector rewards execution discipline, not pitch momentum.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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