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Sector Thesis·4 min read·Week 21

Why Pet Tech Founders Keep Raising, Never Building

Pet tech founders in India are trapped in a fundraising loop that destroys product velocity. The sector raised $45M in 2022, but exit multiples remain 1.2-1.5x. Breaking this cycle requires choosing unit economics over narrative.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#pet-tech#unit-economics#fundraising#india-startups

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Why Pet Tech Founders Keep Raising, Never Building · Aletheia Insights