Pet Tech Unit Economics: The Path to Positive
Indian pet tech businesses face a unit economics cliff at scale. Profitability requires solving CAC payback within 8-10 months and COGS compression from 55% to 35%. The winners will be those who move from frequency to trust.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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