Pharma Tech's Free-to-Paid Problem in India
India's pharma tech platforms convert free users to paid at 2-3%, far below SaaS benchmarks. The problem isn't feature gaps—it's trust and payment friction. Winners will be those who solve prescription verification, not just digitization.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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