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Sector Thesis·4 min read·Week 26

Pharma Tech: Why Offline-First Wins in India Right Now

Name: AletheiaAI
Author: Amit Tyagi

Digital-only pharma apps fail in Bharat because 60% of medicine sales happen at unorganized chemist shops. Offline-first infrastructure—chemist tablets, voice calls, WhatsApp—captures real behavior. The winners will look like 1990s logistics companies, not 2020s apps.

ByAmit Tyagi·Fitoor Capital

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#pharma-tech#offline-first#bharat-markets#sector-thesis

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