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Sector Thesis·4 min read·Week 20

Year 1 Habits That Kill Physical Therapy Startups in India

Physical therapy tech startups in India face a specific set of operational mistakes in year one that compound silently. Poor therapist onboarding, broken unit economics, and offline-first thinking create unfixable problems by year two. The window to fix these is narrow.

ByAmit Tyagi·Fitoor Capital
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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#healthtech#unit-economics#india-startups#operational-habits

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Year 1 Habits That Kill Physical Therapy Startups in India · Aletheia Insights