Physical Therapy Tech: Marketplace Loses to SaaS in India
Marketplace models in Indian physical therapy face unit economics collapse below 100 practitioners per city. SaaS models controlling therapist workflow and clinic operations show 3x better retention. The India Stack enables direct payment rails, shifting competitive advantage from aggregation to software lock-in.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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