Why Procurement Tech Cofounders Implode (And How to Stop It)
Procurement tech in India faces a specific cofounder breaking point: supply-side obsession vs. buyer adoption. These fights destroy companies before product-market fit. Data from 12 failed exits shows the same three conflicts repeat.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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