Proptech Retention vs Growth: Why India's Model Differs
Indian proptech startups split between acquisition-heavy and retention-led models. Acquisition works where inventory moves fast. Retention wins where friction outlasts the buyer journey. The split reveals what actually works.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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