Why Retail Tech Pricing Fails in India (Data)
Indian retail tech founders chase freemium. Data shows paid models work faster. Willingness-to-pay exists at ₹500–2000/month for core features, not ₹0.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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