Robotics B2B Sales in India: Why 18-Month Cycles Fail
Robotics companies enter India with Silicon Valley sales playbooks and lose 18-24 months. The real problem isn't price or technology—it's that Indian manufacturers need concurrent operator training, financing structures, and regulatory clarity. Deal sizes are smaller, champions are deeper in org charts, and cash conversion requires pre-revenue pilots.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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