Senior Care Tech B2B Sales: India's Hidden $2B Wedge
Senior care tech in India faces a broken B2B sales motion. SMB nursing homes and assisted living chains have fragmented buying power, long decision cycles, and minimal tech budgets. The real wedge is hospital chains and corporate wellness programs.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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