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Sector Thesis·3 min read·Week 22

Senior Care Tech: Why B2B Works, B2C Bleeds in India

India's 140M seniors need care. B2C senior care startups burn cash on CAC. B2B—hospitals, assisted living chains, insurers—has better unit economics and faster payback.

ByAmit Tyagi·Fitoor Capital
Aletheia Insights · Weekly

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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#senior-care-tech#b2b-vs-b2c#unit-economics#india-healthtech

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Senior Care Tech: Why B2B Works, B2C Bleeds in India · Aletheia Insights