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Sector Thesis·4 min read·Week 21

Short Video: When to Leave India, Where to Go First

India's short-video market is maturing fast. Unit economics are broken domestically. Southeast Asia and Middle East offer 18-24 month windows before saturation. Expand when DAU per creator drops below ₹50, not before.

ByAmit Tyagi·Fitoor Capital
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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#short-video#international-expansion#creator-economy#southeast-asia

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Short Video: When to Leave India, Where to Go First · Aletheia Insights