Supply Chain Tech: B2B wins, B2C fails in India
B2B supply chain software in India works. B2C logistics plays don't. The unit economics, sales cycles, and payment behavior tell a clear story. Data from 50+ startups shows the dividing line.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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