Test Prep Tech B2B SaaS: The India Playbook
India's test prep market is $3.2B annual. B2B SaaS plays target coaching centers, not students. The ICP is clear: 50-500 center chains with 1000+ enrolled students. Sales, pricing, and expansion all follow predictable patterns.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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