Test Prep Tech's Distribution Problem in India
Test prep startups in India focus on direct-to-consumer channels and miss faster, cheaper distribution. Tier-2 cities and vocational tracks offer untapped networks. The real moat is access, not content.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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