Test Prep Tech: Why Rejection Loops Break Founders
Test prep startups face a unique rejection pattern: strong unit economics but slow user acquisition costs investors. Funded founders in this space share one trait—they stopped optimizing for investor narratives and started optimizing for cohort retention.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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