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Sector Thesis·3 min read·Week 24

Vernacular Ed-Tech: Why SaaS Beats Marketplace in India

Marketplace models in vernacular ed-tech fight unit economics and teacher churn. SaaS models—licensing content and tools to schools—align with India's institutional buying patterns and create defensible recurring revenue. The data favors SaaS.

ByAmit Tyagi·Fitoor Capital
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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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#vernacular-education#saas-vs-marketplace#india-edtech#b2b-education

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Vernacular Ed-Tech: Why SaaS Beats Marketplace in India · Aletheia Insights