Vernacular Ed-Tech: Why Vertical Wins in India Right Now
Horizontal vernacular platforms have failed repeatedly in India. Vertical plays—focused on one subject, one language, one exam—are capturing 3-5x higher retention. The India Stack removed friction. Timing removed excuses.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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