Vertical Farming in India: B2B Wins, B2C Loses
Vertical farming in India faces a fundamental unit economics problem. B2C direct-to-consumer models collapse under India's labor arbitrage. B2B plays—supplying restaurants, processors, institutional kitchens—work.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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