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Sector Thesis·4 min read·Week 23

Water Tech Year 1: Small Habits That Become Unfixable

Water tech founders in India often skip unglamorous operational work in year one—unit economics validation, field data rigor, regulatory mapping—that later becomes impossible to retrofit. These gaps don't kill startups quickly. They calcify into competitive moats for no one.

ByAmit Tyagi·Fitoor Capital
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Amit Tyagi

Founder, AletheiaAI & GP, Fitoor Capital

Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.

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Water Tech Year 1: Small Habits That Become Unfixable · Aletheia Insights