Why WealthTech Subscriptions Fail Below ₹50L AUM
Subscription models in Indian WealthTech work only for HNIs with ₹50L+ AUM. Everyone below that threshold defaults to transaction-based. The cohort paying recurring fees is smaller than most founders assume.
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Amit Tyagi
Founder, AletheiaAI & GP, Fitoor Capital
Veteran of India's startup ecosystem. Writing about fundraising, investor psychology, and what it takes to build fundable startups in India.
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